Off Press: January 1, 2018
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The Quick Guide has a singularly focused purpose: to demystify business architecture for those business professionals likely to benefit from it the most.

Practitioners have expressed the need for improved ways to communicate business architecture’s value proposition to managers, executives, and peers who lack the time or inclination to dig into the discipline in depth. The QuickGuide simplifies and streamlines business architecture’s overall message.


About the Book

Organizations have grown so complex in recent years
that it is difficult to visualize or understand how all of the parts fit together.

At the same time, executives want to reshape and transform
their organizations to be more competitive and more customer centric.

This requires that executives across business units
view issues and solutions from a shared, enterprise-wide perspective.

Business Architecture maps and documents
the essence of the enterprise.


Maybe you heard someone mention business architecture in a passing conversation or in a planning meeting? Perhaps you’ve heard stories of a financial services company in Scandinavia, government agencies in the UK, a bank in the Netherlands, a global shipping company, or a major U.S. airline using business architecture to enact strategic change or drive business transformation. Or perhaps in-house strategy, transformation, planning, product, or customer experience teams have suggested you adopt or support in-house business architecture efforts. The business architecture drumbeat is steadily growing louder, yet you still cannot figure out what people are talking about. Well, the wait is over. The Business Architecture Quick Guide will help you sort through the noise and disinformation, focus on the benefits, and take the next steps.

The Quick Guide has a singularly focused purpose: to demystify business architecture for those business professionals likely to benefit from it the most. The Quick Guide represents the collective experiences of a worldwide community of practice, courtesy of the Business Architecture Guild®, and not just another opinion piece or the musings of a single individual. Look no further for the answers on business architecture; they are right here in this “little big book for game changers.” The Quick Guide will point you to a wealth of additional resources that will enable you to take the next steps and begin to reap the benefits that other organizations are already achieving. Either way, you will no longer be left out of the discussion and ready to take action the next time the topic of business architecture enters the conversation.



Quick Guide Target Audience

While aspects of what is summarized in the Quick Guide are detailed in the BIZBOK® Guide, the BIZBOK® Guide is geared towards practitioners as opposed to the much larger body of casual users, management, and beneficiaries of the discipline. It is unlikely that a given executive, strategist, portfolio manager, or business analyst would delve into the depths of knowledge and content found in the BIZBOK® Guide, but they do want to know enough to understand which aspects of business architecture benefits them and, as a result, how they might proceed. The Quick Guide is designed for these individuals as well as early-stage practitioners just entering the field. The target audience for the Quick Guide can be summarized as follows:

  • Executives seeking to deploy strategic programs, address priority challenges, make more informed decisions, and manage change across business units

  • Product, customer experience, program, and portfolio managers interested in leveraging business architecture within their business practice but are unsure how business architecture can help

  •  Managers interested in launching a business architecture practice but require more information before proceeding

  • Trainers or tool vendors interested in aligning various offerings with business architecture concepts based on industry best practices

  • Practitioners new to the discipline who require an overview prior to delving into the BIZBOK® Guide in a more comprehensive way

  • Human resource professionals interested in formalizing the role of a business architect in a formal job description

  • Individuals interested in learning more about business architecture but are confused by the myriad of information published over the years

  • IT executives, enterprise and solution architects, and delivery managers seeking to base IT investments on clearly defined business focal points and value propositions


Table of Contents

Prologue: Demystifying Business Architecture I
Chapter 1: Introduction to Business Architecture 1
Chapter 2: Practical Usage Scenarios for Business Architecture 14
Chapter 3: Establishing a Business Architecture Practice 25
Chapter 4: Establishing the Business Architecture Baseline 39
Chapter 5: Turning Business Strategy into Actionable Results 53
Chapter 6: Interdisciplinary Alignment with Business Architecture 61
Chapter 7: Evolving the Discipline and Practice of Business Architecture 77
About the Business Architecture Guild® 86




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